Rayify

Rayify builds decision intelligence systems for financial services and trains the teams who run them.

Rayify Insights

Stories from the Rayify board: decision intelligence in practice, research systems under the hood, and what we learn stress-testing high-stakes decisions.

The Trust Deficit: Why AI-Enabled Financial Advice Needs Better Regulatory Oversight

Nearly half of consumers already ask AI what to do with their money, yet the supervisory toolkit still assumes a human is giving the advice. Here is where oversight has to go next.

July 31, 2026 | AI,financial-services,regulation,consumer-protection,FCA,explainability,fintech,trust